This is a tool storage system inspired by tactical gear. Although heavily tongue-in-cheek, I designed this concept to offer a true organizational advantage for the home handyman.
DETAILS
Details include drill bit storage, magnetic fastener storage, screw gun and pencil/safety glass storage, spare battery holder, fully adjustable straps, and belt mounted tool pouch. Heavy-duty Velcro and a MOLLE system allow for further expansion of product offerings and customization of the layout and arrangement to the user’s preferences.
MARKET RESEARCH
Based on extensive market research, I envisioned this product to retail at larger home-improvement stores or online retailers with a target price of $50. Additional modular components could be purchased separately.
INSPIRATION PROFILE
The target user for this product was the everyman casual home do-it-yourselfer. The tactical focus of the brand was designed to appeal to the user by gameifying the experience of home improvement.
CONCEPT SKETCHES
JURY SELECTED CONCEPT WITH FINAL PALLETTE AND MATERIALS
Of the ten concepts I created, the design chosen was a good platform for fit and customization. Final color palette and materials were selected to be durable, technical and active.
PAPER MOCK UP
MUSLIN PATTERN
SEWING PROCESS
FINISHED PIECE