Anthony Villanacci - Industrial Designer
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Taper Chair

 

The internationally recognized and multiple award-winning Taper executive chair began from the simple idea of achieving more through collaboration.


THE BRANDS

Geiger is a luxury casegoods and office furniture brand with a pedigree of high standards for refinement and excellent craftsmanship. Herman Miller is an institutional powerhouse of cutting-edge, performance-driven seating.


THE PLAN

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These two brands are excellent in their own right, but our studio was in the unique position to understand the potential of what they might achieve together. Previous work on the highly successful Full Twist chair proved an understanding of Geiger’s brand identity. And through our office’s many years of experience working with Herman Miller, we knew exactly how to leverage the profound benefits of Herman Miller’s ergonomic resources.


OBJECTIVES

Through this spirit of collaboration, we sought to achieve the best of both worlds—an unparalleled combination of luxury and performance. Our objectives were:

“to design an incredibly comfortable chair that gives you the personal fit of a custom-tailored suit, the support of the finest ergonomic chair, and the quality feel of a high-performance automobile.”

-Mark Goetz


MY CONTRIBUTIONS

As senior designer on this project, I worked to bring the project’s collaborative elements together into a unified visual language. This included the organization and integration of Herman Miller’s harmonic tilt platform, creating assets for human factors expert Dr. Walker’s ergonomic development and implementation, form development, upholstery detailing, and coordination with the Geiger team from concept selection through final tooling.